MUMBAI ![Biggrin]( "Biggrin")
espite relaxing rules, Prasar Bharati has received bids only from three production houses, namely Balaji Telefilms, BAG Films & Media and Keylight Productions, for the DD National programming slots.
“We have received three bids for the slot auctions from Balaji Telefilms, Keylight Productions (Mumbai) and BAG Films,” Doordarshan DG Supriya Sahu told TelevisionPost.com.
Earlier, Prasar Bharati had received interests from seven production houses.
A committee will now scrutinise the bids, following which the eligible bidders will be allowed to participate in the e-auction of slots on 5 September. The final list of qualified bidders will be uploaded on the DD website on 30 August.
The last date for submitting bids was 19 August. The letter of award will be circulated on 9 September. The pre-bid meeting was held on 12 August.
Following the e-auction and the issue of the letter of award, the procedural formalities, agreement and performance bank guarantee will be done on 23 September, while successful production houses will have to launch the programmes from 31 October onwards.
Earlier, the pubcaster had received interests from seven production houses, namely Balaji Telefilms, Contiloe, Cinevistaas, Keylight Productions, Optymistix, Rash Productions and Shakuntalam Telefilms, on DD National slots. That process was cancelled after it became known that several interested production houses were not eligible.
Subsequently, the pubcaster came out with an amended request for proposal (RFP) by relaxing certain norms.
As part of the change in the slot sale policy, Prasar Bharati allowed film production companies to participate in the auction of the primetime slots. Earlier, only TV content producers could bid for the slots.
It also removed the restriction on regional-language programming houses. So, it is not only production houses with experience in Hindi entertainment programming who are eligible to bid, but content houses engaged in other languages can also take primetime slots on Doordarshan.
As per DD’s eligibility criteria, the production house should be an Indian entity incorporated/registered/recognised, as the case may be, under the respective applicable laws and in existence for the last three financial years.
It must have produced at least 200 hours of general entertainment programming (including feature films) in any Indian language telecast in the last three calendar years. Applicants for weekend slots in the genres of reality, games, quiz, etc. should have produced 100 hours of such content that has been telecast in the last three calendar years.
They should have a turnover of at least Rs 3 crore per annum in each of the last three financial years.
Earlier, the minimum hours of content produced to become eligible was 300 hours while the minimum turnover was fixed at Rs 5 crore.
Another important criterion to qualify for bids was that the production house should not have been a defaulter of Doordarshan at the time of submission of the bid. A blacklisting order passed by the Central government/state governments/ any PSU should not be in operation against a bidder at the time of the submission of the qualification bid.
As per the bid document, each slot will be of 30 minutes including up to 24 minutes of programme and free commercial time (FCT) of six minutes. Of the six minutes of FTC, a production house will get four minutes, while two minutes will be retained by DD for promotion of programme or channels, for advertisements of government departments and PSUs and for public service messages.
http://www.televisionpost.com/television...t-auction/
espite relaxing rules, Prasar Bharati has received bids only from three production houses, namely Balaji Telefilms, BAG Films & Media and Keylight Productions, for the DD National programming slots.“We have received three bids for the slot auctions from Balaji Telefilms, Keylight Productions (Mumbai) and BAG Films,” Doordarshan DG Supriya Sahu told TelevisionPost.com.
Earlier, Prasar Bharati had received interests from seven production houses.
A committee will now scrutinise the bids, following which the eligible bidders will be allowed to participate in the e-auction of slots on 5 September. The final list of qualified bidders will be uploaded on the DD website on 30 August.
The last date for submitting bids was 19 August. The letter of award will be circulated on 9 September. The pre-bid meeting was held on 12 August.
Following the e-auction and the issue of the letter of award, the procedural formalities, agreement and performance bank guarantee will be done on 23 September, while successful production houses will have to launch the programmes from 31 October onwards.
Earlier, the pubcaster had received interests from seven production houses, namely Balaji Telefilms, Contiloe, Cinevistaas, Keylight Productions, Optymistix, Rash Productions and Shakuntalam Telefilms, on DD National slots. That process was cancelled after it became known that several interested production houses were not eligible.
Subsequently, the pubcaster came out with an amended request for proposal (RFP) by relaxing certain norms.
As part of the change in the slot sale policy, Prasar Bharati allowed film production companies to participate in the auction of the primetime slots. Earlier, only TV content producers could bid for the slots.
It also removed the restriction on regional-language programming houses. So, it is not only production houses with experience in Hindi entertainment programming who are eligible to bid, but content houses engaged in other languages can also take primetime slots on Doordarshan.
As per DD’s eligibility criteria, the production house should be an Indian entity incorporated/registered/recognised, as the case may be, under the respective applicable laws and in existence for the last three financial years.
It must have produced at least 200 hours of general entertainment programming (including feature films) in any Indian language telecast in the last three calendar years. Applicants for weekend slots in the genres of reality, games, quiz, etc. should have produced 100 hours of such content that has been telecast in the last three calendar years.
They should have a turnover of at least Rs 3 crore per annum in each of the last three financial years.
Earlier, the minimum hours of content produced to become eligible was 300 hours while the minimum turnover was fixed at Rs 5 crore.
Another important criterion to qualify for bids was that the production house should not have been a defaulter of Doordarshan at the time of submission of the bid. A blacklisting order passed by the Central government/state governments/ any PSU should not be in operation against a bidder at the time of the submission of the qualification bid.
As per the bid document, each slot will be of 30 minutes including up to 24 minutes of programme and free commercial time (FCT) of six minutes. Of the six minutes of FTC, a production house will get four minutes, while two minutes will be retained by DD for promotion of programme or channels, for advertisements of government departments and PSUs and for public service messages.
http://www.televisionpost.com/television...t-auction/